Men's New Arrivals

Merino for early missions and late breakfasts. For foggy starts, muddy shoes, and layering like it’s an art form. Built for unpredictable temps and staying out longer. Colours louder than your playlist — because let’s be honest, everything performs better when it looks good.

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  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Fern / Olive Diversion Merino Bike Jersey Short Sleeve - Fern / Olive
    Diversion Merino Bike Jersey Short Sleeve CHF 119.95
  • NEW STYLE
    Yonder Merino Organic Cotton Long Sleeve - Vintage White Yonder Merino Organic Cotton Long Sleeve - Vintage White
    Yonder Merino Organic Cotton Long Sleeve CHF 89.95
  • NEW COLOUR
    Atlas Merino Crew Sock - Punch Atlas Merino Crew Sock - Punch
    Atlas Merino Crew Sock CHF 29.95
  • NEW COLOUR
    Hold 'em Shorty Merino Boxer - Rad Things Hold 'em Shorty Merino Boxer - Rad Things
    Hold 'em Shorty Merino Boxer CHF 49.95
  • NEW COLOUR
    Temple Merino Long Sleeve Hood - Grey Heather / Goblin Blue Temple Merino Long Sleeve Hood - Grey Heather / Goblin Blue
    Temple Merino Long Sleeve Hood CHF 129.95
  • NEW STYLE
    Diversion Merino Trail Shorts - Dark Olive Diversion Merino Trail Shorts - Dark Olive
    Diversion Merino Trail Shorts CHF 169.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage Black Yonder Merino Organic Cotton T-Shirt - Vintage Black
    Yonder Merino Organic Cotton T-Shirt CHF 64.95
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Black Diversion Merino Bike Jersey Short Sleeve - Black
    Diversion Merino Bike Jersey Short Sleeve CHF 119.95
  • NEW COLOUR
    Epic Merino Bike Liner - Abyss Epic Merino Bike Liner - Abyss
    Epic Merino Bike Liner CHF 109.95
  • NEW COLOUR
    Icon Merino Classic Long Sleeve - Dew Icon Merino Classic Long Sleeve - Dew
    Icon Merino Classic Long Sleeve CHF 109.95
  • NEW COLOUR
    Tarn Merino Bike Wind Jersey - Black / Boysenberry Tarn Merino Bike Wind Jersey - Black / Boysenberry
    Tarn Merino Bike Wind Jersey CHF 139.95
  • NEW STYLE
    Diversion Merino Wind Vest - Black Diversion Merino Wind Vest - Black
    Diversion Merino Wind Vest CHF 169.95
  • NEW STYLE
    Yonder Merino Organic Cotton Long Sleeve - Vintage Black Yonder Merino Organic Cotton Long Sleeve - Vintage Black
    Yonder Merino Organic Cotton Long Sleeve CHF 89.95
  • NEW COLOUR
    Icon Merino Classic Long Sleeve - Black Icon Merino Classic Long Sleeve - Black
    Icon Merino Classic Long Sleeve CHF 109.95
  • NEW COLOUR
    Verdant Merino Organic Cotton Sweatpants - Taupe Verdant Merino Organic Cotton Sweatpants - Taupe
    Verdant Merino Organic Cotton Sweatpants CHF 139.95
  • Tarn Merino Bike Wind Jersey - Black Tarn Merino Bike Wind Jersey - Black
    Tarn Merino Bike Wind Jersey CHF 139.95
  • NEW STYLE
    Diversion Merino Bike Jersey Long Sleeve - Black Diversion Merino Bike Jersey Long Sleeve - Black
    Diversion Merino Bike Jersey Long Sleeve CHF 129.95
  • NEW STYLE
    Escapade Pants - Birch Escapade Pants - Birch
    Escapade Pants CHF 179.95
  • NEW COLOUR
    Zephyr Merino Tencel™ T-Shirt - Steel Blue Zephyr Merino Tencel™ T-Shirt - Steel Blue
    Zephyr Merino Tencel™ T-Shirt CHF 79.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Goblin Blue Icon Merino Classic T-Shirt - Goblin Blue
    Icon Merino Classic T-Shirt CHF 84.95
  • NEW STYLE
    Diversion Merino Bike Jersey Long Sleeve - Fern / Olive Diversion Merino Bike Jersey Long Sleeve - Fern / Olive
    Diversion Merino Bike Jersey Long Sleeve CHF 129.95
  • NEW COLOUR
    Hold 'em Merino Boxer - Rad Things Hold 'em Merino Boxer - Rad Things
    Hold 'em Merino Boxer CHF 54.95
  • NEW STYLE
    Tarn Merino Long Sleeve - 9 Iron / Black Tarn Merino Long Sleeve - 9 Iron / Black
    Tarn Merino Long Sleeve CHF 119.95
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