Outdoor
Merino Performance Apparel, born in the Southern Alps of New Zealand. From lakeside trails to alpine passes, explore further in natural fibres.
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NEW PROXIMITY ACTIVEWEAR
Natural activewear. Natural performance.
Strength comes from the inside. So does the performance of Merino. Proximity activewear features a sleek exterior for durability against the elements, while Merino next to skin puts natural performance where it matters most.
The latest from the crew
Merino vs Synthetic Base Layers: Every Benefit Explained
It’s all about that base (layer). And we’re digging deep into the benefits of Merino base layers vs synthetics.
Introducing Proximity (and the benefits of Merino wool activewear)
Merino wool activewear, for the girls getting mountain strong.
Merino in the heat: is Merino wool good for summer?
Is Merino wool good for summer? Does Merino keep you cool as well as hot? So curious of you!
Trail building Cowboy Town with the mountain bike madman himself.
We chat with MTB genius and madman Scott Mackay about his latest shit-your-pants-or-die-trying trail build.





